When Is an Ecommerce Web Site “Unacceptably” Slow?

By , December 26, 2012

While reading Internet Retailer’s December 2012 profile of its chosen “Top 100” ecommerce web sites (http://www.internetretailer.com/2012/11/30/going-extra-mile), I was confused by its “Speed” ratings for the sites. Each web site was evaluated based on its page-load time, and 33 of the 100 sites were rated “unacceptable.”

The idea that many web sites succeed despite slow load times isn’t a surprise. What confused me was the scale used by Internet Retailer in assigning its speed ratings: Read more »

Brown unLike Me, by Emmanuel Ortiz

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By , November 11, 2012

When I first saw this poetry “chapbook,” I felt a faint glimmer of recognition at the author’s name, which clicked into place when I found the poem, “A Moment of Silence,” at the end of the book.

“A Moment of Silence” is one of those poems that draws a sharp reaction from nearly everyone who reads it. Read more »

Speaking Honestly: Richard Mourdock’s Beliefs

By , November 6, 2012

Am I really the only liberal pro-choice atheist who respects and even applauds Richard Mourdock’s heartfelt statement about his belief that abortion is wrong even in the case of rape? Read more »

Voting, November 2012

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By , November 6, 2012

I was surprised at several things about voting this morning. First, since I’ve moved, I have a new polling place, at an elementary school. There was very little signage Read more »

Pen Screwdrivers

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By , September 23, 2012

Pen Screwdrivers (Amazon Wish List)

Don’t Try to Force Your Tools On Me!

By , August 15, 2012

Over the years, I’ve encountered lots of people who are so enamored of a tool (software or web app) that they insist that I use their chosen tool to interact with them, even at the most basic level. The most recent example I’ve encountered is Google Calendar Read more »

SEO: Understanding Audience and Purpose(s)

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By , August 12, 2012

I don’t write much about Search Engine Optimization (SEO), despite its importance to the success of every web business. That’s because I view SEO as an integral part of every aspect of online marketing — it just isn’t a discrete function that can be managed separately. SEO is holistic.

I’ve intentionally written only in very simplistic terms about SEO: “Be Relevant and Useful” and “Common-Sense SEO.” Today, I want to emphasize the importance of audience and purpose in SEO and web marketing.

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The Benefits of Moving: What I’m Learning

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By , August 11, 2012

I’m learning a lot from my current move, including some lessons I didn’t learn from earlier moves. The difference: I moved everthing into a storage unit, before moving into my new home.

When I’ve moved in the past, I’ve had the luxury of time, which I’m now learning is also a curse.

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Priceline’s Scam (Bait and Switch)

By , July 24, 2012

Back in December 1999, I wrote about my frustrations with Priceline.com and another travel web site, both of which which proved completely useless. Today, I confirmed that PriceLine has upgraded from a useless service to a “bait-and-switch” operation.

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Ending My Career as a “Solo” Internet Marketing Consultant

By , July 11, 2012

For the past 15 years, I’ve earned most of my income from my work as an individual internet marketing consultant.  This year, I must finally acknowledge that I can’t continue as a “solo” consultant.
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