House for Sale (Auction) in Carmi, Illinois

By , January 20, 2012

On February 15, 2012, my mom’s house at 705 Burrell St. in Carmi, Illinois was auctioned. It’s a two-bedroom home with a large enclosed front porch and a large utility room in the back, plus a large garage, on two lots.

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On the Web, Nobody Knows You’re a Crook (EverydayLifeToday.com scam)

By , January 5, 2012

“Somebody should do something about that.”  It’s a common refrain, and it’s meaningless. And sometimes, there’s just nothing that anyone can do.

While researching “giveaway” marketing strategies recently, I found a web site (EveryDayLifeToday.com) promoting a wide range of attractive free prizes.  Superficially, the site seemed legitimate, but it’s now clear that it’s a scam.

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Attracting Facebook Fans with Giveaways (2011)

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By , December 29, 2011

Here’s my early experience using “giveaways” (sweepstakes, free prize, drawing) to draw followers to the Facebook page for LessonIndex.com (which is a directory of lesson plan resources for K-12 teachers).

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What Should I Do, When You Use “Jew” As a Verb?

By , November 5, 2011

At the yard sale, when you asked for a lower price, you said you were “jewing.” Later that same day, you returned to buy more stuff, and you said it again; a few days later, when you came to pick up the sofa you’d bought, you said it again.

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Screen Resolutions & Web Design

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By , October 9, 2011

I was surprised to notice today that the vast majority of visitors to LessonIndex.com (93.7%) have displays that are at least 1024 pixels wide. But that doesn’t mean that web pages should be designed with that width in mind!

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Bounce Rates: Do They Matter?

By , August 29, 2011

“Bounce rate” and “pages per visit” are two of the most prominent statistics displayed by the Google Analytics “Dashboard.”

Don’t let that confuse you: they’re not  often not relevant. Here’s why.

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Weird Characters after cut-and-paste

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By , August 22, 2011

A teacher asked about “Weird letter characters appearing when viewing [her] product description online.”

Class Warfare, by Steven Brill

By , August 20, 2011

I’m very interested in the school-reform movement, so I’ve been debating whether to buy Steven Brill’s new book, Class Warfare.

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Have “Amazon Taxes” Benefited Any States?

By , July 26, 2011

For the past month, I’ve been trying to find evidence of any benefits earned by states which have enacted an Advertising-Nexus Tax Law (“Amazon Tax”). Even after appealing for help from many sources, I’ve failed to identify any benefit. Except for New York, no states have collected any additional sales taxes due to these laws, which have reduced the states’ income-tax revenue and jobs.

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How Facebook Suppresses Opposing Views and Reinforces Enclaves

By , July 6, 2011

Facebook and other online communities are unintentionally suppressing opposing views and isolating us into “enclave discussions” instead of public exchanges. Here’s how.

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