Category: Reviews

Game-Changer and Liars & Outliers

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By , June 1, 2014
 

I ordered about 20 books from Amazon last month; two are unexpectedly similar:  David McAdams’ Game-Changer: Game Theory and the Art of Transforming Strategic Situations (2014), and Bruce Schneier’s Liars & Outliers: Enabling the Trust that Society Needs to Thrive (2012).

Both discuss “Game Theory” at some length, and both do it in a way that I found engaging and understandable.  Alas, Game-Changer ultimately disappointed me, as the author shared some very flawed example suggestions in the latter half of the book.  I haven’t yet finished Liars & Outliers, as I became distracted by some other business books.

The Filter Bubble

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By , May 24, 2014

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Poetry, and Thanks

By , February 23, 2014

I wanted to attend an event today, where Stephen Dunn will speak and read poetry. It’s in Sacramento, nearly a two-hour drive each way, and I decided not to go.

But all weekend, I’ve been thinking about poetry and how I came to love poetry. And so I’ll write about it. Read more »

Brown unLike Me, by Emmanuel Ortiz

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By , November 11, 2012

When I first saw this poetry “chapbook,” I felt a faint glimmer of recognition at the author’s name, which clicked into place when I found the poem, “A Moment of Silence,” at the end of the book.

“A Moment of Silence” is one of those poems that draws a sharp reaction from nearly everyone who reads it. Read more »

Book Review: How to Make Money With Affiliate Marketing Even Without a Website

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By , June 27, 2012

How to Make Money With Affiliate Marketing Even Without a Website (an ebook by Joan Mullally with Evelyn Trimborn) is mostly sincere — but quite misleading. The authors know and share a lot of information about affiliate marketing, but much of their advice is incorrect or incomplete. And ultimately, their advice won’t work for at least 95% of their target audience.

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My Book Reviews on Amazon

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By , June 4, 2012

FYI: In addition to posting some of my book reviews in this blog (click here for the “Book Reviews” category on MarkWelchBlog.com), I also post more book reviews on Amazon.com (click here for my Amazon review profile).

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Likeonomics, by Rohti Bhargava

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By , May 24, 2012

Likeonomics was an engaging and sometimes interesting book, but without any real substance or value.

(Note: Likeonomics is NOT a book about the economics of “Likes” on Facebook. It’s about the importance of “likeability” for business or professional success.)

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Usefulness of Product Reviews on Etailer Sites

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By , May 13, 2012

Online product reviews are a critical part of my buying process. But how useful, and how legitimate, are the product reviews we see on merchants’ web sites?

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Affiliate Program Management: An Hour a Day (Geno Prussakov)

By , May 3, 2012

The breadth and depth of the advice in Geno Prussakov’s book, Affiliate Program Management: An Hour a Day, is exceptional.

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Why Amazon’s Kindle Software Sucks

By , March 20, 2012

Amazon has intentionally “crippled” its Kindle and Cloud Reader software for non-Kindle devices: the software doesn’t allow consumers to organize books in any way. As a result, enthusiastic readers who opt to acquire many dozens or hundreds of ebooks quickly find their collections to be completely unmanageable.

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